Tourist resorts to be part of 'Fitness Expo 2000'


Guyana Chronicle
April 12, 2000


THE tourism industry will be represented at the upcoming `Fitness Expo 2000'.

Three enterprises - Roraima Airways, Lake Mainstay Resort and Evergreen Adventures - have already secured booths for the event.

A release from Fitness Expo Directors said tourism has a key link with `Fitness Expo 2000'.

The exposition will be visited by a number of overseas guests, mainly from the Caribbean and North America. Many of them will be visiting Guyana for the first time and some have already expressed an interest in seeing the Kaieteur Falls.

The fitness exposition will be emphasising the strong links between fitness and the leisure/recreational activities offered by travel and tourism, the release stated.

Swimming, hiking, treks, nature-walking, tennis, volleyball and other fun opportunities available at tourism resorts are all very positive means of enhancing fitness, inducing a sense of well-being and lowering levels of stress, it said.

`Fitness Expo 2000' also provides a stimulus and an opportunity for tourism operators to explore and deepen the tourism/fitness connection by highlighting, in their own promotions, the benefits of stress management and fitness enhancement that can accrue from tourism activity.

The release said the fitness exposition is giving the industry a chance to refine its role in Sports Tourism, and to extend the tourism component in all international sporting encounters in Guyana.

It added that in many countries sport is regarded as a major contributor to tourism revenue since athletes, officials and spectators travel, seek accommodation at hotels/guest houses, eat at restaurants, purchase souvenirs, use local transportation and travel to various attractions.

"Given the increase in the number and variety of international sporting encounters in the Guyana venue, Sports Tourism opportunities in Guyana appear ripe for development," the release said.